About Jeff Mercader
A Photo is a Story. Anything seen with the naked eye can be captured on camera giving us many forms and ways of thinking in the world of photography. A photo can convey an opinion, change a perception and even shape a structure of a society. I work in black and white format to present an elusive visualization of the character, mood and emotion. I capture the art of concrete building, skylines that reveal amazing lines and details and breathtaking landscapes. I love what I do and I devote a lot of time enhancing and perfecting my work........ It is a passion!
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